
Born in Amsterdam. Brewed since 1873.
For more than 150 years, a relentless commitment to purity and quality has made Heineken® an iconic beer brand. When you see that red star or green bottle, you know that every icy sip will bring that rich, satisfying flavour with subtle fruity notes.
A unique taste that has endured for more than a century and a half, thanks to the simplicity and quality of the ingredients, and the meticulous attention paid to brewing.
| ✪ #1 Most Recognisable Beer Brand in the UK |
| ✪ #1 Beer associated with Sports |
| ✪ Available in 20L, 50L, 330ml bottle, 330ml can, 440ml can. |
100% of barley for our beer is sustainably grown in the UK and red tractor accredited.
64% of Heineken consumers visit the on-trade weekly to watch live sports.
An outlet sells MORE pints per week when Heineken is added to the bar.
Heineken appeals to younger, more affluent consumers who drink & eat more.
Heineken is the TOP CHOICE for sports and helps your outlet to sell more pints every week.
Premium Lager is worth +£2.8 billion and offers consumers affordable quality. 1⁄2 of Top 10 most appealing beer brands are Premium Lagers.
4 in 5 UK outlets stock Premium Lager and consumers are more likely to pay more for a quality drink.
Heineken® commands a higher price per pint & stronger packaged rate of sale than competitors.

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